Nile Joins Honoris
After being acquired by Honoris United Universities — the first and largest pan-African private higher education network— in 2020, Nile University was in need of a brand refresh; one with agile experiences that help communicate their commitment to quality education for millions across the globe.
We carried out a survey among key stakeholders (students, university staff, prospective students etc). The goal was to find out and prioritize features, information and initiatives that were important to each category on the website.
The team built a new identity system around the university’s new logo working closely with the Nile team.
The goal at every point was to achieve a simple, sleek and modern design. The result is an easy to navigate website where visitors can find key information in seconds without feeling overwhelmed at the sight of cluttered web pages or repetitive information.
Benchmarked against other global institutions, the revamped website compares favourably in terms of accessibility across platforms, speed, design, content and ease of navigation.